The Essential 5-Step Guide For Starting a Profitable T-Shirt Company With Little to No Money
With the number of resources we have available to us today, we all can make many streams of income. There are many ways to earn money online that don’t cost an arm and a leg. The people you witness earning at a high rate are not fake. Well, most of them. They put in the work to receive more income. You can do the same with such a simple idea. Start a t-shirt company.
Create a Business Model
Don't ever skip the creation of your business model. Aside from having a business plan for t-shirt companies complete, you need to know exactly how the company will make money. You also need to know what products will bring that money in. Be very specific here.
How do you want to make money?
How many products will you sell?
How will you market?
What actions you will take to earn your profit?
In the midst of creating your business model, you must decide how much money you want to earn per product. This requires research. Here are a few tips:
Determine the amount of money you want to make from your business.
Learn how much the cost for you will be for each product.
Add the amount of profit to the amount you'll pay. This is the new retail amount.
Do not forget to consider shipping prices. This also requires research. I've learned that buyers like amounts with free shipping attached to it. So, you can get away with high ticket products if shipping is free.
If this does not work for you, consider average priced products with low-cost shipping. You will adjust according to sales and what your buyers like.
Choose Professional Designs
If you invest in nothing else, invest in professional designs for your business. The quality of your products represents your brand. Your products will last longer after several washes because of your investment.
Hire a professional on Fiverr to bring your idea to life. I am all about DIY, but delegating this part will save you a lot of time.
Ensure that it is clear that you will use the design for resale. Everyone needs to be in-the-know for legal reasons.
If you completely oppose Fiverr, hire a private graphic designer and use a disclosure agreement. This agreement protects your designs. It ensures they won't share with others in confidence.
Ideas for products:
Kid's products sell like crazy!
People love cool sayings on T-shirts and sweatshirts.
People love cultural awareness apparel.
Hire an Order Fulfillment Company
My favorite drop-shipment company is Printful. It's super easy and convenient for you. It is free to start! Also, you get 20% off of your sample orders.
Sign up here.
Do a test run with their products.
You don't have to buy it in bulk!
Use Printful’s mockup generator to see your designs.
Printful allows you to download samples photos of your designs on real people. This is a win-win! You get to see your designs but you also get photos to market online.
Printful's catalog is amazing! They offer clothing products for men, women, and children. They also have accessories and home living products that your designs will print on. Take the time and check for yourself.
Market with Influencers on Social Media
We are in an era where influencers online are winning with brands. Social media influencers who have amazing engagement (10% of their reach) are a great marketing strategy! Not only does their audience love their content, but they also listen to them. If an influencer can style your products on themselves or in a nice scene, their audience will most likely buy.
If money is a problem for you, start with a micro-influencer (1-5K followers). Their fees may be less than a mega influencer.
If you can not put this tip in place, keep the idea near until you earn enough to invest in It works! One good post from the right influencer can make your sales skyrocket.
Market with High-Quality Photos
You can always DIY your products. Taking pictures with a DSL is best, but if you can't afford one, your iPhone is perfect!
Always focus on quality. Ensure that no distractions are in the photo. Style the pictures as life-like as possible. The goal is to sell to the imagination.
Perfect your lighting and angles. If you decide to take your own photos, invest in Lightroom Presets. There are a ton on the internet.
People need to see themselves in or with your products. Make them fashionable; impressionable. Make them worthy of interest.
The best part about creating a t-shirt company using a fulfillment company is that there is no overhead. You don't have to worry about shirts not selling with a ton of products left. You don't have to worry about going back and forth to the post office.
Your job is to create something people want. Your job is to make them aware. There are very little upfront costs in doing both. You don't even need a website to sell! It's best to get one, but there are so many ways to sell online using SamCart and other tools alike.
Do not skip research! Save yourself time and money by doing it.
The easy part is getting set up. The hard part is the grind. If you do it right with no short cuts, you will reap the benefits!
Sign up with Printful for free! Get started on your journey to inviting passive income into your life.